Espial takes telcos into Internet TV market
By KRYSTLE CHOW
Published in the Ottawa Business Journal newspaper and website.
June 25, 2007 (June 27 on OttawaBusinessJournal.com)
Click here to view this article on OttawaBusinessJournal.com.

Photo by DARREN BROWN for the Ottawa Business Journal
Today’s consumer faces a dizzying array of telephone, television and Internet options – known as the “triple play” – with cable companies falling over each other to offer the cheapest bundles with the most features.
But telecommunications companies have been falling behind in the race to win customers ever since cable firms discovered a way to offer voice as well as their more traditional television and Internet services.
Although some telcos have ventured into the satellite market to try and take back some of the market from their cable competitors, analysts say the technology is often not as versatile and interactive as what is being offered by the cable companies.
Enter Internet protocol television (IPTV) and with it Espial Group Inc., an Ottawa company which makes software that offers telcos a way to provide cost-effective, interactive television through existing DSL lines.
“Remember the old days when we only had five television channels with maybe a few more if you had bunny ears? Well, we’re now in an environment with hundreds of channels (with cable and satellite television), and then you have our technology which enables a YouTube-like environment with millions of channels,” says Espial’s vice-president of marketing Brian Mahony. “The technology could also make it possible for you to chat on your instant messenger while watching Canadian Idol.” (more…)


